POLAR presents the FALL WINTER 26 collection
July 23, 2025POLAR presents the FALL WINTER 26 collection
July 23, 2025
Combining quality, design and entrepreneurial innovation, the Tonino Lamborghini brand has for over 40 years
has been committed to the ambitious mission of spreading the very essence of theItalian Lifestyle throughout the world.
A tradition rooted in family history and which has evolved to make Tonino Lamborghini
a global symbol of elegance, boldness and prestige.
THE COLLECTION.
The models Tonino Lamborghini Eyewear are designed for those who don't just wear eyewear but choose to live an everyday luxury experience and an uncompromising lifestyle thanks to selected materials that combine aesthetics and excellence such as premium acetate for lightness comfort and tailored finishes metals for a sophisticated effect resistant and precise and carbon fiber that recalls the innovative spirit of the brand offering lightness strength and high-tech design in a contemporary key.
MATERIALS.
Selected materials combine aesthetics and excellence:
Premium Acetate - for lightness, comfort and tailored finish;
Metalli - for asophisticated, durable and precise effect;
Carbon Fiber - a nod to the brand's innovative spirit: lightness, strength and high-tech design with a contemporary twist.
SOFT LIGHT PORTRAIT
The AI-supported campaign reflects the brand's pioneering character. The portraits capture magnetic and intense gazes, with close-up shots that convey charisma and confidence.
Light sculpts the features, evoking the same care and precision that characterizes every detail of Tonino Lamborghini Eyewear models.
Monochromatic backdrops in iconic colors give a modern, essential and refined aesthetic, transforming each shot into a true style statement.
VISUAL CODES.
PRESTIGE CONTRAST
The iconic black/gold contrast expresses balance, energy and magnetism.
SIGNATURE MARK
The joint, a technical element transformed into an aesthetic-iconic detail, becomes a distinctive feature and architectural element of the design.
SCULPTED IDENTITY
The Bull, the brand's emblem, paired with the iconic Tonino Lamborghini logo integrated into the frame as a sculpted symbol.
